Cubby
Mobile App
This project aimed to revitalize the online presence of The Cupboard, a renowned New Zealand fashion boutique, by developing a user-centric and feature-rich e-commerce platform. Peugeot, a renowned French automaker, aimed to create a comprehensive and engaging online experience for potential and existing customers.
Project Overview
This project aimed to revitalize the online presence of The Cupboard, a renowned New Zealand fashion boutique, by developing a user-centric and feature-rich e-commerce platform. The goal was to empower customers with a seamless shopping experience, foster a sense of community, and ultimately drive sales growth. The project utilized a comprehensive technology stack, including:
Our Technology Stacks
Project Challenges
Creating a user-friendly e-commerce platforme
Design an intuitive and visually appealing interface with advanced search and filtering options for easy product discovery.
Enhancing product visualization
Utilize innovative AR/VR technology to offer virtual try-on experiences, allowing customers to visualize clothing items and increase purchase confidence.
Fostering a social shopping experience
Implement social features like product sharing, wish lists, and collaborative shopping functionalities to encourage interaction and community building.
24/7 availability
Providing continuous access to information and support through various channels.
Project Outcome
The project successfully delivered a multifaceted e-commerce platform for The Cupboard, resulting in several positive outcomes
User-friendly platform
The React Native application and responsive website provide a smooth and intuitive shopping experience with advanced search and filtering options, simplifying product discovery.
Engaged community
Social features like product sharing, wish lists, and collaborative shopping encourage user interaction and foster a sense of community among The Cupboard's customers.
Enhanced product visualization
AR/VR technology allows virtual try-on experiences, improving product visualization and boosting customer confidence in their purchasing decisions.
Personalized recommendations
The recommendation engine leverages user data and past purchases to suggest relevant clothing items, enhancing customer satisfaction and driving sales.
Project Conclusion
The Cupboard's revamped e-commerce platform serves as a successful example of leveraging technology to create an engaging and personalized shopping experience. By prioritizing user needs, incorporating innovative features, and utilizing a powerful technology stack, this project has positioned The Cupboard for continued success in the competitive online fashion retail landscape.